Best offer! Free Delivery on orders over PKR:4000. Don’t miss discount.    Shop Now ->

No products in the cart.

Hashtag Fragrance, made in Pakistan

Fragrance built the way scent actually works.

Eight signature scents, layered top to base so they change through the day. Most come in an alcohol-free version too.

50ml from Rs 2,650 Testers Rs 500 Cash on delivery
Glass perfume bottle in soft light
Cash on deliveryAll over Pakistan
3–4 working daysTo your door
8 to 18+ hoursDepending on the scent
Alcohol-free optionsSix scents available without alcohol
Collections

Start with what you're looking for.

The full range

Every fragrance we make.

Filter by who it's for or how it's made. Each 50ml bottle lists how long it lasts on skin.

Inside each bottle

Three layers, one impression.

Top notes greet you, heart notes carry the character, base notes stay for hours. Pick a scent to see how it's built.

First 15 minutes

Top notes

The next few hours

Heart notes

Long after

Base notes

Your choice of base

Same scent, with or without alcohol.

Four of our signatures come in both versions. The fragrance notes stay the same; pick the one that suits your skin and preference.

ScentAlcoholicAlcohol-freeFor
New JourneyRs 3,050Rs 3,400Men
Sand BlastRs 3,850Rs 3,600Men
My CrushRs 3,850Rs 2,700Women
Soul MateRs 2,650Rs 2,930Unisex
Premium edition

Our longest-lasting Arabic scents.

Both are alcohol-free, made for men and women, and built to last well past a working day.

Al Raees perfume

Al Raees

Rich oriental depth with a modern royal character. A bold scent made to be noticed.

15–18+ hours Rs 4,000 Add to cart
Oud Al Sultan perfume

Oud Al Sultan

An authentic Arabic oud, dark and resinous, for anyone who wants their scent to carry the whole day.

10+ hours Rs 3,750 Add to cart
Not sure yet?

Try a 5ml tester before the full bottle.

Rs 500 each, small enough to carry anywhere. Wear it for a day and see how it settles on your skin.

Returns and exchanges aren't available on testers.

Hashtag Fragrance gift box
Giving it to someone?

Add a gift box for Rs 350.

Your bottle arrives boxed and ready to hand over. Add it to the cart alongside any fragrance.

Add gift box
Before you order

Questions people ask us.

How long does delivery take?

We deliver all over Pakistan in 3–4 working days, and you pay cash when the parcel arrives.

What's the difference between alcoholic and alcohol-free?

The scent notes are the same. The alcohol-free versions are for anyone who prefers to avoid alcohol in their fragrance. Prices differ slightly by scent — see the comparison above.

How long does each perfume last?

Our core line (New Journey, Sand Blast, My Crush, Soul Mate, Victory, Empire) lasts around 8 hours with medium projection. Oud Al Sultan lasts 10+ hours and Al Raees 15–18+ hours.

Can I return a tester?

Testers are 5ml and Rs 500 each. Returns and exchanges aren't available on testers, which is why they're priced low.

What size are the full bottles?

Every full bottle is 50ml.

Find the scent people remember you by.

Browse all eight signatures, or start small with a tester.